Overheard:
It’s tough to stand out
in the stagnant real estate market

Zest: Oh really?

Sankalp Alyssum

• The brand offered the most luxurious property in the
neighbourhood with ample amenities to new residents.

• We initiated an expedition with awareness campaigns
for 2 projects and started getting traction. Brand
campaign (Print & Digital), organic content and paid
ads led us to deliver more than 270 tokens for the
property of 238 units. The launch event was a huge
success, with over 170 bookings on the same day.

• We achieved 170+ bookings, with more than 10
people booking two properties each.